If you should Let Go Of Your site Designing Concepts
When hard as it might be, but letting head out of your website designing concepts and playing the customer might actually be of benefit in the long run.
I know what you are saying, you’ve been in the web designing business long enough to discover what works and will not doesn’t, what would my customer understand? Well after approaching webdesign in the same manner, I have unfortunately had no various other choice but to give in to my very best laid programs and conform to the chooses of my own customers.
Engineering of good websites usually means it has to be attractive to the eye, as well as being totally functioning designed for Search Engine benefits, but eventually it must screen professionalism with respect to the business depicted.
Making sure that you comply with W3C Standards (W3C Markup Agreement Service) designed for both HTML CODE and CSS validation is normally paramount to good style and encoding (but not required for good Google PR, I will discuss in later posts), so when designing we like to use bottom part HTML format and CSS text font like Tahoma 11pt, to generate neat readable text and nice webpage image designs.
I will list some cases of exactly where letting get has francisdemers.com rewards for each party involved and exactly how in some conditions actually resulted in little or no web site traffic for the website.
Case Study 1 ) Architectural Company flash and font issues
Our client wanted the utilization of Flash factors to display a number of architecture pictures with a wonderful fade between images and changes to unique CSS Typeface used Tahoma 11pt typeface and replaced with Century Medieval 11pt, that is used in all the logos and architecture style work.
As most would know sneaking in Flash documents into your site results in W3C Validation undefined source inability, thus manifestation the site Invalid Markup. Following explaining this kind of, the customer experienced the need to have a very good graphical thumb style photograph far outweighed the importance of quality valid HTML Transition Markup. To them the look and belief of their web page to their clients was a lot more advantageous than complying considering the W3C.
In addition , they will wanted the Century Medieval font instead of Tahoma. By design Century Gothic incorporates a much larger font height than Tahoma when used improved the page height bigger than when using Tahoma thus resulting in the site showing with scroll bars the moment view under 1024 times 768 resolution, where previously it built in the whole webpage perfectly.
In conclusion the customer achieved the desired affects they wanted and finally it is the consumer who always knows ideal.
Case Study 2 . Pack supplier turns into boxed in
Our client had began a new organization supplying cardboard boxes just for moving and packing. They wanted a basic site with heavy graphic image elements and little or no text at the home page.
Explaining to the customer the role of text based search engines results and that having no understandable text for the home page might limit all their visibility, they choose design and style over outcomes. Why you could ask will a company limit their likelihood of being found on search engines? Well the question still burns with us too, but as mentioned before the customer often knows best and the decision was entirely theirs to produce.
Their philosophy was straightforward, their website was merely to be applied as a reference guide and not the source more business, his or her marketing strategies will be enough to garner continuous business.
Today I continue to wonder as to why they limited their marketability and in particular their website which is often online and could be searched constantly of the day.
So in summary the very best laid programs of rats and men (well in cases like this web designers) can be a say waste great management seeing that what I include stated all of the along the fact that the customer definitely knows finest and ultimately they are the kinds paying for your service therefore sometimes it has best to lie down your pistols and acknowledge defeat.